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Benchmarking6 min read

Why is an overseas industrial visit worth it for your team?

Because it lets your team see world-class execution from the inside and come home with ideas, benchmarks and relationships it can use. A curated Diskera programme puts your leaders in front of the people who run the best organisations.

By Tim Diskera

Why is an overseas industrial visit worth it for your team?

280+

campuses and companies we can arrange visits to

Diskera

10+

countries covered by our programmes

Diskera

Key takeaways

  • An overseas industrial visit gives your team a shared picture of what world-class execution looks like, which no presentation can.
  • Seeing a leading organisation from the inside turns abstract targets into concrete benchmarks your leaders can act on.
  • A curated programme puts your group in conversation with people inside the host, not on the visitors' path.
  • A visit matters most when a decision is close: a transformation, a reform agenda or a new leadership team.
  • With Diskera you share your goals and we handle everything else, personally, from departure to return.

Every leadership team knows where it wants to be in five years. Far fewer have stood inside an organisation that already operates at that level. An overseas industrial visit, curated around your goals, closes that gap: your team sees world-class execution at close range and comes home with the conviction to build it.

What does your team actually bring home from an overseas industrial visit?

The value of a well-designed visit is not the destination. It is what changes in the people who take part. In our view, teams come home with three things that a presentation or a document cannot give them.

  • A shared picture of the standard. When a whole team sees the same operation, the same discipline and the same pace, it debates the next step instead of debating whether the standard is realistic.
  • Benchmarks it can use. Seeing how a leading operator organises quality, safety, maintenance or customer service gives your people a concrete reference for their own targets.
  • Fresh ideas and relationships. Time with people inside the host opens conversations that never happen at a distance, and some of them continue long after the group has flown home.

Consider what a leadership workshop usually produces: slides, agreements and good intentions. A visit adds something different, which is memory. Months later, your people can say “I saw how they do it” rather than “I read how they do it”, and that sentence carries weight in a meeting.

For teams based in Indonesia there is a practical gain as well. In our view, the standards you see abroad are the ones your partners, customers and competitors increasingly measure you against.

Why does seeing it from the inside change decisions?

Toyota built a management principle around this idea. Genchi genbutsu is usually translated as “go and see for yourself”: good decisions require going to the place where the work happens and observing it first-hand. The practice is associated with Taiichi Ohno, the father of the Toyota Production System, who did not judge something on what he had only heard about it.

Research on benchmarking points the same way, with a caveat worth taking seriously. A peer-reviewed study of benchmarking networks among Norwegian municipalities found that organisations do gain organisational learning from benchmarking, and that how much they gain depends on how actively management takes part. Seeing is not enough. The visit has to be shaped so that your leaders are in the room, in conversation, with something at stake.

What you see inside a leading organisation is rarely what its annual report says. It is the pace of a morning meeting, the way a problem is raised and solved on the floor, the small habits of discipline that nobody thinks to mention. Those details are exactly what a team cannot learn from a distance, and exactly what it can begin to copy in the week it returns.

How is a curated programme different from a sightseeing trip or a generic package?

Not every trip abroad does this. A sightseeing trip shows a country. A generic package shows what is easy to show. A curated programme shows your team what it came to see, and puts it in front of the people who run it.

Three ways to visit, and what the team comes home with
Sightseeing tripGeneric packageCurated Diskera programme
PurposeSeeing the destinationSeeing the standard stopsServing your team's goals and decisions
AccessPublic areas and exteriorsWhatever is offered to every groupExclusive access to leading campuses and companies, with people inside the host
AgendaBuilt around travelFixed in advanceCurated around your goals
HandlingYou manage the detailsStandard arrangementsHandled personally from departure to return, in comfort
What the team brings homePhotographsA general impressionIdeas, benchmarks and relationships it can use

Diskera's view of the three approaches.

The difference shows in what the team talks about on the flight home: ideas, not itineraries.

None of this is a criticism of travelling for pleasure. It is a question of purpose. If the purpose is a decision, a transformation or a standard to aim for, the visit should be designed for that purpose from the first conversation.

Who benefits most, and when does it matter?

A visit matters most when a decision is close. In our view, four moments stand out.

  • A company in transformation, where leaders need to see what the destination looks like before asking the organisation to move.
  • An agency with a reform agenda, where benchmarks from respected institutions strengthen the case for change.
  • A multinational team in Indonesia, where regional leaders want to be aligned on one standard of excellence.
  • An HR or L&D lead, building a leadership programme that goes beyond the classroom.

In each case the visit is not an end in itself. It gives the group a common reference point at the moment it needs one.

Timing is strategic too. A visit before a decision gives the group evidence to weigh. A visit at the start of a programme gives the team a clear destination to aim for.

For government agencies the case is similar, with one addition: a reform is easier to explain to colleagues, partners and the public when its leaders can point to what they saw at institutions that already deliver.

What does an exceptional visit feel like?

Picture your operations leaders inside a world-class manufacturer such as Toyota or Samsung, while your infrastructure and sustainability leads sit with the people behind PUB Singapore's water systems, and your customer-experience team studies how Changi Airport runs. The access is the point: people inside the host, speaking with your group about how they actually work, rather than a view from the visitors' path. Across Asia, Europe and beyond, we can arrange visits to hosts such as Honda, Hyundai, Busan Port, Port of Rotterdam and Airbus.

There is a quieter value in going together. Leaders who share a journey share a vocabulary. Days spent side by side, away from the daily inbox, tend to produce the alignment that months of internal meetings do not.

Singapore's NEWater programme, run by PUB, shows why seeing a benchmark in person matters. In 2008 Global Water Intelligence named it Environmental Contribution of the Year at the Global Water Awards, and described Singapore as “the world leader in the application of recycled water”. A team that has stood inside that kind of operation does not need to be persuaded that the standard is real.

Around the access sits the part you notice only when it is missing: a programme that runs smoothly. Diskera handles everything personally, from departure to return and in comfort, so your leaders spend their energy on the hosts and on each other, not on arrangements.

“The best benchmark is not the one you read about. It is the one your team has stood inside.”
Diskera

What does a Diskera programme include?

The programme rests on a simple division of work. You bring the goals, and we do the rest.

Because the agenda is shaped around your goals, no two programmes look alike. A manufacturing group, a ministry's reform unit and a bank's innovation team need to see different things, meet different people and ask different questions. For each of them we bring the same standard: the right hosts, the right access, and nothing left for your team to organise.

  1. 01

    Tell us your goals

    Share what your team needs to learn, decide or change, and who will take part.

  2. 02

    We curate the hosts and the agenda

    We select the companies and institutions that match your goals and shape the agenda around them.

  3. 03

    We handle everything

    From departure to return, personally and in comfort.

  4. 04

    Your group takes part

    Your leaders arrive free to engage with the hosts and with each other.

This is the approach behind Diskera Executive, our programme for companies and government agencies.

Tell us what your team needs to see

Share your goals and we will shape the hosts and the agenda around them.

Frequently asked questions

Who is a Diskera Executive programme for?

Leadership teams, HR and L&D leaders and functional teams in Indonesian companies, government agencies and multinationals based in Indonesia. It suits any group that wants to see world-class practice before an important decision or change.

How is this different from a regular study tour or company trip?

A regular trip follows a standard route. A Diskera programme is curated around your goals, with exclusive access to leading companies and time with people inside the host. We handle everything from departure to return.

Can the programme be tailored to our industry?

Yes. We curate the hosts and the agenda around your sector and the decisions in front of your team, drawing on 280+ campuses and companies in 10+ countries we can arrange visits to.

What is included in a Diskera programme?

The curation of hosts and agenda, and the personal handling of the whole programme from departure to return, in comfort. Your group's only task is to take part.

How do we get started?

Tell us your goals through the contact page. We take it from there and come back with a programme shaped around your team.

Sources

  1. Askim, Johnsen & Christophersen, “Factors behind organizational learning from benchmarking: Experiences from Norwegian municipal benchmarking networks”, Journal of Public Administration Research and Theory 18(2) (2008)
  2. Pyzdek Institute, “Lean Six Sigma and Genchi Genbutsu: The Importance of Seeing for Yourself”
  3. WaterOnline, “NEWater wins its second international award” (30 April 2008)

PLAN YOUR PROGRAMME

Planning a visit abroad for your group?

Tell us who is travelling, what they need to learn and when. A programme lead will reply with next steps within one working day.